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A different class
of higher-ed

Its audiences wrestling with the prolonged, pandemic-driven 'pivot' to online higher-ed, global educational tech leader Ellucian’s annual conference, Ellucian eLive needed to pivot too.

Looking to reinvent the three-day, 8,000-attendee, 600+ session event into the seamless, virtual thought leadership, community/peer-based learning and engagement experience that customers wanted, Ellucian enlisted our help.

      logo-ana-b2b-2021-updated      logo-b2b-2021-finalist

 

730% increase in registrations
175% increase in engagement
2,000 new accounts created
1 Million minutes of content consumed
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Bronze

Bronze

2021

Events marketing

Finalist

Finalist

2021

Best use of live, digital and/or hybrid events marketing