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Limbering up
for a flexible future

Looking to evolve beyond its enviable reputation as a top-drawer device manufacturer, Lenovo wanted to build on its narrative as a provider of the enterprise-to-enterprise (E2E) solutions and services critical for the post-pandemic age.

With those key goals at its core, the "Future-ready Flexibility" campaign that followed delivered precisely that.


50 Million social & digital impressions
2.1 Million video views
347,000 landing page views
20% Y-on-Y growth in APAC