Another year, another success.
2 min read - by Alexandra Webber - Head of Marketing
Twogether are starting 2020 as B2B Marketing Communications Agency of the Year.
After our previous win, we saw the recognition as the beginning of a journey as opposed to a rewarding end. It was extraordinary to be recognised, but we were hungry not only to repeat our success, but better it.
No easy task in a time when B2B marketers are getting exponentially tougher.
B2B marketers are bombarded with new tactics, techniques, channels and technologies through which to reach our customers. Audiences and decision-making units are becoming more complex and are engaging with brands and content in more dynamic ways. Add to this the explosive growth in marketing technology, which whilst creating opportunities for customer experience, is also creating a lot of data and increasing everyone’s challenges in our sector.
So, we focused on overcoming this challenge with helping our clients successfully integrate and navigate the ever complex B2B marketing landscape. Our agency reformed and reimagined its scope and skills in order to brilliantly support our clients with all these challenges with one unified service.
- Bronze winner for Best use of Account-Based Marketing for Hitachi Vantara
- Bronze winner for Best use of Social Media Marketing for HERE Technologies
- And, the biggest prize up for grabs, B2B Marketing Communications Agency of the Year 2019
Winning Agency of the Year for a second time has been truly incredible.
But instead of us telling you, here’s what the judges had to say:
The team from Twogether were the stand-out winners because they told their story well, met the brief both creatively and with differentiated examples, and gave a real sense of their agency. They also demonstrated a genuine passion and hunger to win and showcased a number of examples of how they clearly cared for and supported their staff’s wellbeing.
And as special as the big one is, being recognised for both our ABM and social media expertise shows the true value of our fully integrated approach.
Our CEO Kirsty Gilchrist says it best:
I couldn’t be prouder of this moment. The total recognition for all of our hard work, commitment, and loyalty is humbling. We have had a fantastic year winning new clients, developing existing clients, further enhancement of services, and the progression of everyone into seriously the most talented bunch of people this industry has to offer. This was highlighted with our further wins in Social with Here Technologies and our ABM work with Hitachi Vantara. Two years ago, I knew we deserved it, but I honestly thought maybe we’d gotten lucky. But there’s no doubt now! Winning it for the second time in two years in such a tough market proves that there is absolutely no doubt, no question and no luck involved.
We’re beyond grateful to our staff for working so hard, but we especially want to thank our clients because we couldn’t do it without you.
Here’s to another year of shared success and prosperity.