---
title: 113 | Creating brand affinity with trust signals
description: Tune in to hear Jared Bauman, host of Niche Pursuits podcast and founder of 201 Creative discuss how to build brand affinity using trust signals.
---

[B2B Podcasts | Twogether ](https://www.wearetwogether.com/podcasts)

# [113 | Creating brand affinity with trust signals](https://www.wearetwogether.com/podcasts/creating-brand-affinity-with-trust-signals)

 Written by [Jon Busby - CTO](https://www.wearetwogether.com/podcasts/author/jon-busby-cto) | Mar 26, 2024 5:19:49 PM

### If you're looking to build trust with your customers, this is the episode for you. 

Today Jon Busby and Harry Radcliffe are joined by fellow podcast host of [Niche Pursuits](https://www.nichepursuits.com/category/podcasts/), [Jared Bauman](https://twitter.com/jaredbauman). 

This conversation dives into how you can make the most of your online ecosystems, and how you can use trust signals to grow brand affinity. 

 We cover topics like:  
• Why consistency is key to building trust   
• The impact that brand perception and trust signals have on marketing ROI  
• The need to prioritise engagement metrics, Jared Bauman. 

Listen now, wherever you get your podcasts.

 

 

You can also check out Jared's [YouTube Channel](https://www.youtube.com/@weekendgrowth) for more tips and tricks for managing your online ecosystems.

 

[View full post](https://www.wearetwogether.com/podcasts/creating-brand-affinity-with-trust-signals)

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