Being part of the client services team suits me down to the ground.
I love working with clients, fostering relationships and understanding their preferences so that I can get the job done efficiently – in the way that works for each of them.
Being a people person, I enjoy cultivating a professional relationship by building a personal one.
I believe this enables both parties to talk to each other in ‘human to human’ language, or as I like to call it, ‘H2H’ rather than B2B.
I recently had a great opportunity to enjoy some informal time with one of our favourite clients over a scrummy lunch.
As always, our professional sides took charge initially. Whilst walking to the restaurant we discussed current campaigns and future projects. But when we sat down in front of a menu, everything changed.
Just chatting over the menu brought out funny and intriguing stories. We laughed, and joked about our favourite foods, their power to disarm our bodies and the times where we’ve been caught out ??!!**! ;)
We both let our guard down.
Well, our lovely client knows some of my embarrassing stories – and I do of them.
But the truth is, there was no damage – in fact, quite the opposite. It’s created a stronger foundation for our friendship based on a willingness to invest in each other, and thus our joint businesses interests.
So ask yourself:
Is it time so allow a personal relationship to grow, for the sake of a better working relationship?