---
title: B2B Marketing  Blog | Twogether | Digital
description: Digital |
---

# B2B Marketing Blog

[![](https://www.wearetwogether.com/hubfs/Imported_Blog_Media/2000x1000-Nov-19-2021-09-32-10-37-AM-Oct-27-2022-08-44-19-5160-AM.png) ](https://www.wearetwogether.com/blog/the-metaverse-why-b2b-marketers-should-care)

[News](https://www.wearetwogether.com/blog/tag/news), [Brand](https://www.wearetwogether.com/blog/tag/brand), [Experiential and Events](https://www.wearetwogether.com/blog/tag/experiential-and-events), [Digital](https://www.wearetwogether.com/blog/tag/digital), [Demand](https://www.wearetwogether.com/blog/tag/demand)

## [The metaverse: Why B2B marketers should care](https://www.wearetwogether.com/blog/the-metaverse-why-b2b-marketers-should-care)

[Jonathan Sedger - Innovation and Partnerships Director](https://www.wearetwogether.com/blog/author/jonathan-sedger-innovation-and-partnerships-director) 

 Nov 9, 2022 5:17:17 PM

The so-called metaverse. For something that has precisely nothing to with Doctor Strange, the Avenge...

[ Read more ](https://www.wearetwogether.com/blog/the-metaverse-why-b2b-marketers-should-care)

[![](https://www.wearetwogether.com/hubfs/Imported_Blog_Media/2000x1000-Nov-19-2021-09-32-10-37-AM-Oct-27-2022-08-44-19-5160-AM.png) ](https://www.wearetwogether.com/blog/improving-personalization-in-b2b-marketing)

[News](https://www.wearetwogether.com/blog/tag/news), [Creative](https://www.wearetwogether.com/blog/tag/creative), [Digital](https://www.wearetwogether.com/blog/tag/digital), [Copy](https://www.wearetwogether.com/blog/tag/copy)

## [Improving personalization in B2B marketing](https://www.wearetwogether.com/blog/improving-personalization-in-b2b-marketing)

[Stuart Constable - Head of Copy and Content](https://www.wearetwogether.com/blog/author/stuart-constable-head-of-copy-and-content) 

 Oct 6, 2021 2:46:00 PM

We know too much. The current B2B obsession with personalization is a result of all that lovely data...

[ Read more ](https://www.wearetwogether.com/blog/improving-personalization-in-b2b-marketing)

[![](https://www.wearetwogether.com/hubfs/Imported_Blog_Media/2000x1000-Nov-19-2021-09-32-10-37-AM-Oct-27-2022-08-44-19-5160-AM.png) ](https://www.wearetwogether.com/blog/the-power-of-partnership-drift-x-twogether)

[News](https://www.wearetwogether.com/blog/tag/news), [Experiential and Events](https://www.wearetwogether.com/blog/tag/experiential-and-events), [Digital](https://www.wearetwogether.com/blog/tag/digital)

## [The power of partnership: Drift x Twogether](https://www.wearetwogether.com/blog/the-power-of-partnership-drift-x-twogether)

[Jonathan Sedger - Innovation and Partnerships Director](https://www.wearetwogether.com/blog/author/jonathan-sedger-innovation-and-partnerships-director) 

 Jun 4, 2021 2:45:00 PM

Innovation, for us, means; “Increasing our clients campaign success through innovation and strategic...

[ Read more ](https://www.wearetwogether.com/blog/the-power-of-partnership-drift-x-twogether)

[![](https://www.wearetwogether.com/hubfs/Imported_Blog_Media/2000x1000-Nov-19-2021-09-32-10-37-AM-Oct-27-2022-08-44-19-5160-AM.png) ](https://www.wearetwogether.com/blog/integrated-agencies-connecting-a-creative-and-calculated-mindset)

[News](https://www.wearetwogether.com/blog/tag/news), [Brand](https://www.wearetwogether.com/blog/tag/brand), [Strategy and Planning](https://www.wearetwogether.com/blog/tag/strategy-and-planning), [Media](https://www.wearetwogether.com/blog/tag/media), [Digital](https://www.wearetwogether.com/blog/tag/digital), [Demand](https://www.wearetwogether.com/blog/tag/demand), [AOTY](https://www.wearetwogether.com/blog/tag/aoty)

## [Connecting a creative and calculated mindset](https://www.wearetwogether.com/blog/integrated-agencies-connecting-a-creative-and-calculated-mindset)

![Picture of Claire Davidson - Planning Director](https://app.hubspot.com/settings/avatar/d41d8cd98f00b204e9800998ecf8427e) [Claire Davidson - Planning Director](https://www.wearetwogether.com/blog/author/claire-davidson-planning-director) 

 Apr 22, 2021 2:44:00 PM

Is it just a coincidence that an integrated agency has been B2B Marketing’s Agency of the Year three...

[ Read more ](https://www.wearetwogether.com/blog/integrated-agencies-connecting-a-creative-and-calculated-mindset)

[![](https://www.wearetwogether.com/hubfs/Imported_Blog_Media/2000x1000-Nov-19-2021-09-32-10-37-AM-Oct-27-2022-08-44-19-5160-AM.png) ](https://www.wearetwogether.com/blog/context-is-king-in-the-evolving-world-of-digital-media)

[News](https://www.wearetwogether.com/blog/tag/news), [Media](https://www.wearetwogether.com/blog/tag/media), [Digital](https://www.wearetwogether.com/blog/tag/digital)

## [Context is king, in the evolving world of digital media](https://www.wearetwogether.com/blog/context-is-king-in-the-evolving-world-of-digital-media)

![Picture of Michele Reale - Media Director](https://app.hubspot.com/settings/avatar/d41d8cd98f00b204e9800998ecf8427e) [Michele Reale - Media Director](https://www.wearetwogether.com/blog/author/michele-reale-media-director) 

 Mar 3, 2021 2:44:00 PM

Modern digital media lets you tune in to your key opportunities. Media Director, Michele Reale, disc...

[ Read more ](https://www.wearetwogether.com/blog/context-is-king-in-the-evolving-world-of-digital-media)

[![](https://www.wearetwogether.com/hubfs/Imported_Blog_Media/2000x1000-Nov-19-2021-09-32-10-37-AM-Oct-27-2022-08-44-19-5160-AM.png) ](https://www.wearetwogether.com/blog/time-for-geeks-to-rule-the-roost)

[News](https://www.wearetwogether.com/blog/tag/news), [Martech](https://www.wearetwogether.com/blog/tag/martech), [Digital](https://www.wearetwogether.com/blog/tag/digital)

## [Time for geeks to rule the roost](https://www.wearetwogether.com/blog/time-for-geeks-to-rule-the-roost)

[Jon Busby - CTO](https://www.wearetwogether.com/blog/author/jon-busby-cto) 

 Oct 9, 2020 2:40:00 PM

Our previous titans of industry Steve Jobs, Bill Gates, Larry Ellison, previously idolized by the ma...

[ Read more ](https://www.wearetwogether.com/blog/time-for-geeks-to-rule-the-roost)

[![](https://www.wearetwogether.com/hubfs/Imported_Blog_Media/2000x1000-Nov-19-2021-09-32-10-37-AM-Oct-27-2022-08-44-19-5160-AM.png) ](https://www.wearetwogether.com/blog/ai-authentic-intelligence)

[News](https://www.wearetwogether.com/blog/tag/news), [Data Ops](https://www.wearetwogether.com/blog/tag/data-ops), [Martech](https://www.wearetwogether.com/blog/tag/martech), [Digital](https://www.wearetwogether.com/blog/tag/digital)

## [AI: Authentic Intelligence](https://www.wearetwogether.com/blog/ai-authentic-intelligence)

![Picture of John Breedon - Director of DataOps & Performance](https://app.hubspot.com/settings/avatar/d41d8cd98f00b204e9800998ecf8427e) [John Breedon - Director of DataOps & Performance](https://www.wearetwogether.com/blog/author/john-breedon-director-of-dataops-performance) 

 May 15, 2018 2:30:00 PM

Overcoming the Silo Effect in B2B Marketing. Have you ever asked your team for some insight into say...

[ Read more ](https://www.wearetwogether.com/blog/ai-authentic-intelligence)

[![](https://www.wearetwogether.com/hubfs/Imported_Blog_Media/2000x1000-Nov-19-2021-09-32-10-37-AM-Oct-27-2022-08-44-19-5160-AM.png) ](https://www.wearetwogether.com/blog/virtualized-tech-you-have-to-get-real-first)

[News](https://www.wearetwogether.com/blog/tag/news), [Digital](https://www.wearetwogether.com/blog/tag/digital), [Copy](https://www.wearetwogether.com/blog/tag/copy)

## [Virtualized tech: You have to get real first](https://www.wearetwogether.com/blog/virtualized-tech-you-have-to-get-real-first)

[Stuart Constable - Head of Copy and Content](https://www.wearetwogether.com/blog/author/stuart-constable-head-of-copy-and-content) 

 Sep 29, 2017 12:00:00 AM

Every now and then, it’s nice to touch something. As B2B technology marketing specialists, we deal a...

[ Read more ](https://www.wearetwogether.com/blog/virtualized-tech-you-have-to-get-real-first)

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